Your full e-shop, inside WhatsApp.
Catalog, cart, Razorpay checkout, auto-applied offers, pick & pack, abandoned-cart recovery — all in the conversation. No app to install, no website to learn. Just "Hi" on WhatsApp and your customer is shopping.
Bloom Grocers
online · usually replies instantly
Hi, do you have basmati rice?
11:42 ✓✓
Daawat Premium Basmati 5kg
₹599 ₹650
⚡ Save ₹51 · Limited offer
11:42
Add 2 packs
11:43 ✓✓
🛒 Cart updated
2 × Daawat Basmati 5kg
Total: ₹1,198
+ Free delivery on orders above ₹500
11:43
Built for
Everything an Indian e-shop needs
No piecing together five different SaaS tools. Catalog, payments, fulfillment, offers, tax, and conversation — all one system.
A full catalog inside the chat
Customers browse your products without ever leaving WhatsApp. Categories, variants (size, colour, flavour), pricing tiers, and high-resolution images — all rendered as native WhatsApp lists, carousels, and image messages. Web storefront automatically mirrors the same catalog with SEO-friendly URLs.
- Categories with infinite-depth nesting
- Variants with independent stock and pricing
- Bulk import from CSV, Shopify, or WooCommerce
- Multi-language product names (Hindi, Tamil, Malayalam, +)
- Free Indian FMCG starter catalog via Grocery Databank
Razorpay checkout, native to the conversation
No "click here to pay on a separate site" friction. Customers pay through Razorpay directly inside WhatsApp — UPI, cards, netbanking, wallets, EMI — all 250+ methods. Settlement direct to your account. You keep 100% of the customer relationship.
- UPI, cards, netbanking, wallets, BNPL — every Razorpay method
- Secure payment links sent in-chat with auto-expiry
- COD with WhatsApp confirmation — reduces RTO dramatically
- Refunds initiated by your team with one click
- Settlement direct to your bank — we never hold funds
Offers that auto-apply, no codes to remember
Build promotions like Blinkit and BigBasket: "20% OFF on Dairy", "₹50 off ₹500", "Buy 2 Get 1 Free". Discounts apply automatically as customers add items to cart. No coupon codes for the customer to type, no abandoned carts because the deal disappeared.
- Percentage off on category, brand, or specific products
- Flat ₹X off with minimum cart value
- Buy-X-Get-Y free across the catalog
- Stack with subscription offers and loyalty points
- Schedule promos in advance — start and end dates auto-enforced
Pick & pack with QR — store staff workflow
Once an order comes in, your staff scan a QR code on the order slip to start picking. Items are checked off one by one against the customer's actual cart. Mistakes — wrong item, missing stock, substitution needed — flow back to the customer over WhatsApp instantly.
- QR-driven pick page works on any phone browser
- Item-level lock — two staff can't pick the same order twice
- Substitution flow — customer approves alternatives in chat
- Out-of-stock auto-removes from active catalog
- Pick time tracked per order — analytics for SOP improvement
Per-product GST and HSN — no tax surprises
Indian commerce means complicated tax. StoreTalk stores HSN code and GST rate per product, snapshotted at order time. Invoices print with rate-wise tax breakdown — 0%, 5%, 12%, 18%, 28% slabs all shown separately. Compliance built in, not bolted on.
- HSN code and GST rate per product, not per-store flat rate
- Rate-wise breakdown on every invoice (0/5/12/18/28% slabs)
- Tax snapshot at order time — historical accuracy guaranteed
- GSTIN-aware invoicing for B2B customers
- Razorpay invoicing API for legal compliance
Abandoned-cart recovery that actually works
Customer adds items, then disappears? StoreTalk waits the optimal interval (default 2 hours) and sends a personalised WhatsApp reminder with the cart contents and a one-tap "complete checkout" link. Recovery rates 5–10× higher than email cart-abandonment.
- Personalised reminder with cart items and total
- One-tap checkout — no re-login, no re-add
- Optional time-limited discount to nudge conversion
- Stops sending the moment the order is paid
- A/B test message variants per cohort
From signup to first sale in an afternoon
Connect your WhatsApp Business number
Use Meta's Embedded Signup — takes 5 minutes. Your WABA stays in your name; we never own the number. Existing WhatsApp Business users can migrate without losing chat history.
Upload your catalog (or use ours free)
CSV upload, Shopify/WooCommerce sync, or start with the free Grocery Databank for kirana stores. Photos, prices, GST, HSN — all editable from your StoreTalk dashboard.
Customers chat → browse → buy → done
Share your shop link or print a QR code at the till. Customers message your number, see your products, pay via Razorpay, and you fulfill from the pick & pack workflow. Every order tied to one customer record forever.
Pre-built flows for retail verticals
Each vertical comes with starter flows you can customise — no flow-building from scratch.
Kiranas
WhatsApp catalog + delivery
Grocery & supermarkets
Slot-based delivery + recurring orders
Restaurants
Menu + takeaway + reservations
Apparel
Lookbook + variants + sizing
Beauty & cosmetics
Product catalog + tutorials + reorder
Bakeries
Custom orders + advance booking
Mobile / electronics
Spec lookup + EMI offers
B2B wholesale
Tiered pricing + GST invoicing
Frequently asked
Do I need a website?
Do you handle delivery?
Can I sell on ONDC too?
What does it cost?
Can I migrate from Shopify or WooCommerce?
How does customer identification work?
Is the data mine?
What about returns and refunds?
Ready to sell on WhatsApp?
14-day free trial. No credit card. Connect your number, upload products, and you’re live by lunch.